Uber NYE Pick Up/Drop Off Tent

The Link, Las Vegas


Uber contacted Griffin Live to design a one of a kind Pick Up-Drop Off area for riders behind The Link on New Year’s Eve.  The activation served the dual purpose of welcoming riders to the Las Vegas Strip at the beginning of the night and giving them a place to meet their Uber at the end of the night.

With design input from Uber’s marketing team, Griffin Live was able to design an area that was comfortable, inviting and able to throughput a large number of customers.

A DJ and light show provided entertainment for riders.  Monitors informed riders of critical information regarding how to find their rides and lounge aspects gave weary riders a place to rest and even charge their phones!

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